Committee for Echuca Moama Excellence in Marketing Award - Soap Bar Co.

“This is the one that I care about because of everything that happened,” she said.

“I’m so excited to win this award.”

Since losing the account at 25,000 followers, Soap Bar Co. has regained these numbers and has now opened a physical store in the Port of Echuca.

Mrs Bronsgeest believes the experience of being hacked changed her business outlook, shifting her focus to other forms of marketing and customer engagement, including the opening of a bricks-and-mortar store.

“I wouldn’t be opening my store tomorrow (Thursday, October 31) if I hadn’t been hacked,” she said.

“Social media isn’t the only thing.”