Robbie Williams is making a free appearance at Melbourne's Federation Square on Thursday evening, to increase the hype for his biopic Better Man.
He'll perform a short set of hits from the movie, including the latest tune Forbidden Road, which has been nominated for a Golden Globe.
Robbie Williams receive the keys to the city from Melbourne's Lord Mayor Nick Reece. (James Ross/AAP PHOTOS)
The pop legend will also answer questions and receive the keys to the city from Lord Mayor Nick Reece.
Organisers have emphasised that the event is not a concert, but road closures are in place with big crowds expected.
Better Man tells of Williams' rise to pop stardom and dramatic fall, with Williams portrayed by Jonno Davies, using a CGI-animated chimpanzee.
It's directed by Michael Gracey and also stars Steve Pemberton, Damon Herriman, Raechelle Banno, Alison Steadman and Kate Mulvany.
The feature was filmed in Victoria and is the biggest production project in the state's history, with 3000 jobs and more than $142 million spent, according to the state government.
Williams is fresh from a nationally televised performance staged in Sydney to celebrate New Year's Eve.